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Valspar-painted truck takes ‘Outstanding Paint’ at Autorama Detroit

Vescio’s Customizing and Restorations took the award with this 1947 Ford Truck painted with Valspar.

Minneapolis, Minnesota — March 11, 2016 — Valspar Automotive has announced that Vescio’s Customizing and Restorations in Rogers, Minnesota, has won “Outstanding Paint” at Autorama Detroit 2016 with its 1947 Ford pickup truck. The vehicle is finished exclusively with Valspar Refinish products.

The big farm truck with a wood box was in a state of disrepair before the owner partnered with Vescio’s to refurbish the vehicle.

“Originally, we were just going to fix it up and make it useful, but as we started digging in, we decided to make it a show car,” said owner and operator, Bo Vescio. “We had a couple ideas, and saw some that had been done with finished boxes and realized that was the way to go.”

Vescio and his team took it from there, completing the project in two years. The truck features a rebuilt rear frame, new steel box, custom nickel plating and chrome work. The interior was updated by Dan Weber and Weber’s Custom Interiors.

“We’ve been using Valspar Refinish for the past five years,” Vescio said. “We have used many other products, but nothing compares to the cost point and quality from Valspar. We’re comfortable using this product on our customer’s vehicles and they love it.”

2016 was Vescio’s seventh year at Autorama Detroit. He says having the chance to participate in the show is an exceptional experience.

“Just being able to stand back and hear people talk about your build and how much they like it is really rewarding,” he said. “There were 600 entries, so to win ‘Outstanding Paint’ is a dream. We feel pretty honoured, and our client is very happy.”

The truck sports a factory Ford Cinnamon 2010 series color, painted with Valspar Refinish 999 Basecoat and finished with Valspar AC4400 HS Clearcoat.

“National car shows, such as Autorama, offer master refinishers like Bo Vescio an opportunity to show how dedication and hard work can create a true work of art,” said Laura Yerkey, Valspar’s Marketing Director, Americas. “We are proud to have Vescio’s Customizing and Restorations use our products and are excited to see where they go from here.”

For more information about Valspar Automotive, please visit valsparauto.com. For more information about Vescio’s Customizing and Restoration, please visit vescioscustomizing.com. You can check out more views of the truck in the video below. 

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