BASF names KC Mathieu new celebrity spokesperson
Southfield, Michigan — March 20, 2016 — Star of the Discovery Channel’s show Fast N’Loud and owner of KC’s Speed Shop, KC Mathieu, is teaming up with BASF to become the newest spokesperson for the company’s R-M automotive refinish line. The partnership got underway at the 39th annual Alliance of Automotive Service Providers NORTHEAST Show […]
BASF appoints Denise Kingstrom as North American Distribution Director
Florham Park, New Jersey — February 17, 2016 — Paul Whittleston, Vice President BASF Automotive Refinish North America, recently announced the appointment of Denise Kingstrom has been appointed North America Distribution Director for BASF Automotive Refinish. The appointment was announced by Vice President Paul Whittleston. “In line with our strategy to grow market share, Denise […]
JF Launier’s BASF-painted ‘Andiamo’ receives dual awards
By Mike Davey Pomona, California — February 10, 2016 — JF Launier and his company JF Kustoms have done it again. We first encountered Launier when his custom build, the 1964 Buick Riviera “Rivision,” took home the Ridler award in 2014. This time he’s made the news with another award-winning build. Launier’s 1967 Pontiac Acadian, […]
Sask Polytech students’ work selected for BASF calendar
Saskatoon, Saskatchewan — January 11, 2016 — Appearing on the BASF calendar is a rare honour, and it’s even rarer that student work makes the cut. Nevertheless, anyone opening the 2016 BASF calendar to October will be treated to a view of the work completed by Saskatchwan Polytechnic students. The October page is a beautifully […]
BASF to focus on profitability with SEMA seminars
Southfield, Michigan — October 7, 2015 — Managing a repair shop is a demanding business. At this year’s Specialty Equipment Market Association (SEMA) Show, BASF is offering seminars that the company says will help shop owners better manage their business. SEMA takes place from November 3 to 6 at the Las Vegas Convention Center. The […]
Chip Foose’s Glasurit painted ‘Impostor’ takes top award at NACE
Detroit, Michigan — August 7, 2015 — Chip Foose of Foose Design won the Top Custom Car Award from the Automotive Service Association (ASA) at the recent NACE show in Detroit for his restyled 1965 Chevy Impala “Impostor.” Impostor features a custom paint from BASF’s Glasurit 90-Line in Impostor Pearl Dark and Impostor Pearl Light. […]
BASF to showcase 2015 Ridler winner at NACE
Detroit, Michigan — July 22, 2015 — Experts from BASF Automotive Refinish will showcase the company’s latest products and display a custom vehicle from Chip Foose at the 2015 International Autobody Congress & Exposition (NACE/CARS) from July 23 through July 25 at Cobo Center in Detroit. At the Expo, BASF (located in booth #508) will […]
BASF increases Quebec coverage with A.B. Distribution
Southfield, Michigan — June 24, 2015 — BASF will increase the availability of its R-M and LIMCO paint systems to automotive refinishers in Quebec through an agreement with A.B. Distribution. “A.B. holds a strong position in the Quebec marketplace due to their skilled sales force and an utmost dedication to serving their customers,” says Paul […]
