Victoria, British Columbia — CARSTAR has announced that it is now an official sponsor of the BC Lions and will also serve as the official collision and glass sponsor of the 111th Grey Cup.
According to a recent press release, “in partnering with the Lions, CARSTAR will proudly support and attend the Lions ‘Play with the Pros’ and ‘Punt, Pass, and Kick events’ that are taking place across the province, providing new opportunities for CARSTAR owners to interact with their communities.”
As part of the partnership, CARSTAR will have branding throughout B.C. Place for the games and customers who visit a British Columbia CARSTAR facility in communities like Surrey, Hope, Chilliwack, Mission, Armstrong, Vancouver, Campbell River, Cranbrook, Kimberly and Parksville will have the opportunity to get in on the action with varying promotions happening in-store throughout the season.
Moreover, as the official gold level collision and glass sponsor of the Grey Cup, CARSTAR will be a part of the Grey Cup pre-game festivities with activities like the CARSTAR zipline to be held front and centre in the Grey Cup fan village.
“We are thrilled to have the opportunity to further connect with our B.C. community through this meaningful partnership with the Lions,” said Dave Foster, VP of Network and Promotion and Development, CARSTAR Canada.
“The 110th Grey Cup last year in Hamilton, Ontario energized the community and we’re thrilled to extend our support into this year’s iconic event in beautiful Vancouver. Our CARSTAR owners work incredibly hard to give back to those they serve and its initiatives like this that only further deepen their roots within this burgeoning province.”
