Montreal, Quebec — September 22, 2016 — Fix Auto has officially launched the Fix Automotive Network. The announcement was made by Fix Auto’s President and CEO Steve Leal at the Prime CarCare Group’s national conference in Montreal.
Fix Auto acquired Prime CarCare Group in May 2016. The company is the Canadian owner of automotive brands Speedy Auto Service, Minute Muffler and Brake, and the Canadian master franchisor for Novus Glass. For more on this, please see “Fix Auto to acquire Prime CarCare Group.”
In essence, the announce of the Fix Automotive Network consolidates some of the Prime CarCare banners with established collision repair brand Fix Auto Canada, underscoring the company’s commitment to forming a comprehensive aftermarket solution for Canadian consumers.
“We are looking to build the biggest automotive aftermarket services franchise network in Canada,” said Leal. “Since the acquisition, we have been working hard to define the direction for these brands and collaborating with our new members. We are proud to see it come together under one strong vision and to feel the positive energy building in the network, and we look forward to aligning these networks on a common course in the coming months.”
The formation of the Fix Automotive Network means a horizontal integration in the automotive repair sector. Collision repair frequently involves subcontracting mechanical and glass repair work. Bringing multiple services together seems like a natural fit.
“We’re very excited to work with this dynamic member base to build a complete automotive services solution for consumers and business partners alike, and to develop and grow these storied brands,” said Carl Brabander, Vice President of Marketing for Fix Auto World.
For more information, please see fixauto.com.
