ATA of Manitoba’s Denis Cloutier, Norm Bruneau and Renee Sicotte with Renee Cable, Minister of Advanced Education and Training for Manitoba, and Jamie Moses, Minister of Economic Development, Investment and Trade and Minister of Natural Resources for Manitoba.
How engaging in government policy is essential for collision repair success
Column by NORM BRUNEAU
As a collision repair facility owner in Manitoba, operating within the unique ecosystem shaped by Manitoba Public Insurance (MPI), I’ve come to realize the profound impact that local, municipal, and provincial governments have on our businesses.
Our interactions with MPI, governed and directed by the provincial government, underscore the importance of active engagement with government entities. In this article, I’ll discuss why small business owners, particularly in our niche, must not only understand but also actively participate in the governance processes that inevitably shape our operational landscape.
It is also very important to note that Automotive Trades Association of Manitoba (ATA) is actively engaged with all levels of government on the industries behalf. Although maintaining that level of involvement is crucial, it’s still necessary to prioritize engagement on an individual shop level. In fact, a multifaceted approach between all stakeholders in our industry; repair facilities, vendors and associations is the only way to ensure our long term success.
NAVIGATING GOVERNMENT RELATIONS: A STRATEGIC IMPERATIVE
At the heart of our industry’s challenges and opportunities lies our relationship with Manitoba Public Insurance. MPI’s policies and practices directly influence our business operations, from the volume of work we receive to the rates and terms of payment. Given that MPI operates under the direction of the provincial government, it becomes clear that any changes in policy or strategic direction have a cascading effect on our bottom line.
It is not merely a matter of staying informed; it is about being proactive in our engagements with government at all levels to ensure our perspectives and concerns are heard and considered.
THE IMPORTANCE OF BEING HEARD
Engaging with ALL levels of governments allows us to convey the realities of running a collision repair facility in Manitoba. It enables us to highlight the impacts of policy decisions on our businesses, employees, and the communities we serve.
Whether it’s advocating for fair compensation rates, reasonable repair allowances, or addressing regulatory challenges, our voice in the conversation ensures that decision-makers have a clear understanding of the implications of their policies.
CREATING COLLABORATIVE PATHWAYS
Active government engagement also opens doors to collaborative opportunities. By establishing a dialogue with government officials and departments, we can contribute to the development of policies and programs that support the growth and sustainability of the collision repair industry.
This collaborative approach can lead to innovative solutions that benefit both our businesses and the broader public interest, such as initiatives aimed at enhancing safety standards, promoting environmental sustainability, and improving customer service.
ENSURING FINANCIAL HEALTH
The financial health of our businesses is inextricably linked to the policies and decisions made by government entities. By engaging with these entities, we can advocate for policies that support the stability and growth of our industry.
This includes efforts to ensure that compensation rates are fair and reflective of the actual costs of repairs, advocating for policies that support business expansion, and seeking support for workforce development initiatives. In doing so, we not only safeguard our financial health but also contribute to the economic vitality of our communities.
A CALL TO ACTION
The role of government in shaping the operational and financial landscape of collision repair facilities in Manitoba cannot be overstated. As small business owners, our engagement with local, municipal, and provincial governments is not optional; it is essential.
We must be vigilant, informed, and proactive in our efforts to ensure that our voices are heard and that the policies and decisions affecting us are made with a comprehensive understanding of their impact. By doing so, we not only protect and grow our businesses but also contribute to the creation of a more favorable business environment for all small businesses in Manitoba. It’s time to use your voice; be heard. Get out and engage with your local politicians.
