Toronto, Ontario — OEConnection (OEC), an automotive technology provider for OEM distribution networks, will now provide Lexus North America with its CollisionLink service as the official Lexus collision parts marketing program.
According to OEC, Lexus is the 24th automotive dealer network in North America to use CollisionLink to facilitate its parts marketing program. CollisionLink allows the dealer network access to competitive pricing on eligible OE parts orders from its network, which now covers 94 percent of all consumer vehicles on North American roads.
“We are excited to bring Lexus on board and to assist with their collision parts program,” said Bill Lopez, general manager of collision services for OEC. “With CollisionLink’s industry leadership and national network of shops, Lexus dealers can compete more effectively and increase their OE parts sales while also improving order processing efficiency and customer satisfaction.”
“Fast and efficient service is paramount to Lexus,” said Kathy Wachs, parts and service program consultant for Lexus Customer Service. “CollisionLink will allow us to work with shops to make our mutual customers happy by providing quality OE parts at competitive prices, and ultimately getting our guests back on the road faster.”
Lexus has said all its dealers will have access to the collision parts marketing program via CollisionLink by the end of 2020’s first quarter.
OEC serves 37 international auto brands, 30,000 dealers and more than 135,000 customers worldwide.