By CRM Staff
Toronto, Ontario — February 13, 2019 –- CARSTAR Pacific Crossing Appraisal (South Surrey) is officially open for business. The new Surrey, British Columbia facility, which is owned and operated by brothers Rick and Daryl Francoeur, will serve as an appraisal
centre for their CARSTAR Abbotsford location.
“Our concept was simple,” says Rick, referring to his new customer service focused model. “We are bringing a full white-glove concierge service to the region, and customers are loving it.”
CARSTAR Pacific Crossing assists customers by taking detailed pictures of their damaged vehicle, before sending them off to a centralized appraisal centre in Abbotsford. Once the repair diagnosis is made, and the parts are ordered, the customer’s vehicle is then picked up at the location of their choice
“We are finding that customers are asking us to meet them at a wide variety of places in order to make their collision repair as convenient and consumer-friendly as possible,” said Rick.
In order to further improve customer experience, Rick and Daryl opened their own towing company. The brothers hired their own drivers and outfitted their flatbed tow vehicles with custom made wash stations. Once the repaired vehicle is returned to the customer, the service drivers are able to wash it on location.
“The response is already incredible,” said Rick. “One customer wrote that the experience of his accident repair was better than the experience of buying his luxury car in the first place. We are very excited to begin expanding this model throughout the province.”
“Having been a part of the CARSTAR family for many years, the Francoeur’s understand how far premier service goes and the importance of performing expert collision repairs to all makes and models,” said Mike Piper, Western zone director, CARSTAR. “I know having these services in Surrey will be welcomed by the community, as Rick Francoeur and his team prioritize the customer experience like no other.”
