Toronto, Ontario — Calibration of advanced driver assistance systems (ADAS) in North America is already a billion-dollar business, according to a new report from AutoBolt.
The company analyzed more than 10,000 windshield lookups with AutoBolt, where a VIN-verified result was provided, to determine how prevalent calibrations are in the auto industry, and to “identify new ADAS systems and the growth of non-ADAS technology.” Based on the collected data, there should have been 3.8 million ADAS calibrations in the auto glass industry in 2022, translating to a total addressable market of US$959 million.
“In other words, ADAS Calibration for auto glass is already a billion-dollar business,” reads the report.
“For the vast majority of automakers, a windshield replacement on a newer vehicle (i.e. model year 2020) all but guarantees a calibration will be required,” elaborates the report.
AutoBolt also says that 89 percent of 2023 model year vehicles include windshields requiring calibration.
“We noticed a sharp uptick in windshields with ADAS requiring calibration starting in 2016. This coincides with a voluntary agreement by 20 automakers in 2015/16 to make automatic emergency braking standard on all light-duty cards and trucks with a gross vehicle weight of 8,000 lbs. or less, no later than Sept. 1, 2022.”
The report also elaborates on the popularity of static versus dynamic calibrations, which “continue to be about equally common,” though a trend where static or dynamic calibrations may be used has been noted, allowing for “the most flexibility to the repairer.”
“Windshields continue to be a hotbed of technological innovation, as the number of and prevalence of sensors and technology continues to grow year-over-year,” says the report.
Click here to download the full report.
AutoBolt is a windshield lookup service launched in 2022. Nick Dominato, founder of adasThink, serves as CEO of AutoBolt.