Detroit, Michigan — July 22, 2015 — Experts from BASF Automotive Refinish will showcase the company’s latest products and display a custom vehicle from Chip Foose at the 2015 International Autobody Congress & Exposition (NACE/CARS) from July 23 through July 25 at Cobo Center in Detroit. At the Expo, BASF (located in booth #508) will highlight its R-M Onyx HD basecoat system.
“BASF provides our collision repair customers with products, support and training solutions that not only help streamline their shop processes and generate maximum profitability but also deliver the very best in quality and color technology,” says Paul Whittleston, Vice President, BASF Coatings Solutions. “The 2015 focus of the NACE / CARS Expo is a natural fit for BASF, aligning with our commitment to help our customers succeed in our rapidly changing industry.”
The 1965 Chevy Impala, Impostor, created by Chip Foose, won the 2015 Ridler Award and will be located in the BASF booth. The Impostor features a custom paint colour, Impostor Pearl Dark and Impostor Pearl Light from BASF’s Glasurit 90 Line. \
In addition, the G3 Rods’, T-Rex, will be featured on the show floor, and is painted with Glasurit 55 Line in a custom green. The vehicle debuted at Goodguys Rod & Custom Association Nationals event July 11 and was named one of the top five for Street Machine of the Year.
For the fourth year in a row, BASF is sponsoring the MSO Symposium, held in conjunction with NACE/CARS, on July 23.
“Our Strategic Account Managers will be on hand to help MSOs take their performance to the next level,” says Whittleston.
For more information on NACE, please visit naceexpo.com.
