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A Haunting Vision: Rivian’s new Halloween mode turns pedestrians into zombies and witches

Toronto, Ontario – For the Halloween season, the automaker Rivian is bringing a new feature available through a recent software update.

Using the update, drivers of the Rivian R1 will be able to view pedestrians, cyclists and motorcyclists as zombies and witches through the in-vehicle screen.

The update is accessible through the Rivian mobile app. In settings, a user can select the Halloween tab and then select the “make it spooky option.”

As the Halloween mode is turned on, the accent lights of the Rivian R1 turn green.

Another feature to the update is a pumpkin rolling out of the ADAS view when the vehicle’s liftgate, door or trunk is opened.

The update also includes a famous Halloween organ sound that will play when the vehicle is locked or unlocked.

The company said the Halloween update is one example of over-the-air updates it can conduct to improve its vehicles for users.

“This feature is a fun, topical illustration of an industry-wide shift towards ‘software-defined vehicles’ – vehicles that continuously evolve, managing their operations, adding functionalities and enabling new features primarily through software,” a spokesperson at Rivian said.

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