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360 Experience: SEMA 2020 to be held virtually

Toronto, Ontario — SEMA has announced it will be hosting a virtual ‘SEMA360’” Nov. 2-6 in the place of the cancelled live event. 

SEMA officially cancelled the live show that was supposed to run from Nov. 3-6 in Nevada earlier this month because of uncertainty surrounding the COVID-19 pandemic as well as concerns the event facilities and services will be unavailable. 

The virtual SEMA experience will provide manufacturers to showcase products in an online format. The show will also feature vehicle reveals from world-class builders and industry-leading education focused on professional development and new strategies.

“The SEMA360 platform allows qualified global buyers to interact with manufacturers, see innovative new products, check out top SEMA Show builds, and take in industry-leading educational offerings,” says SEMA.

After input from industry members and concerns regarding a typical “virtual trade show” solution, SEMA360 promises to be a simplified platform. 

Manufacturers can apply for SEMA360 at a member rate of $495 and a nonmember rate of $1,495 starting Sept.3. Qualifying buyers who are SEMA members will receive free admission to the show, while non-members will be charged $25 to attend. 

“Creating a platform where the industry can gather and discover new products and trends has always been a SEMA priority,” said Chris Kersting, SEMA president and CEO. “SEMA360 is the ideal solution to bring the industry together, at a time when we’ve all been kept apart. The platform allows qualified buyers to interact with manufacturers, see innovative new products, check out top SEMA Show builds, and take in industry-leading educational offerings.”

The Society of Collision Repair Specialists will also be hosting its Repairer Driven Education series Nov. 2-6 alongside virtual SEMA. 

To register for the online event click here.

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