Marketing Makeover: Hyundai Canada announces changes to its marketing department
Markham, Ontario — Hyundai Canada announced today, changes to its marketing department. Beginning on July 12th, Kristina Covello-Garcia will be the national manager of marketing communications, and Christine Smith will take-over as the director of marketing, replacing Lawrence Hamilton — who was promoted to executive director of Genesis Canada in May. Smith comes from Hyundai […]
Film of the Future: AkzoNobel develops technology allowing automakers to hide radar sensors behind decorative parts, instead of solid metal
Toronto, Ontario — AkzoNobel has developed a new film product that allows automakers to hide radar sensors behind decorative metallic parts, instead of solid metal. The company says its radar-transparent bright film means automakers no longer have to worry about hiding sensors behind a solid piece of metal, which can block the signals of safety […]
First Out the Gate: Simplicity’s Calgary Stampede party a ‘total celebration of the industry’
Calgary, Alberta — As provinces and public health regions ease into reopening services and adjusting to the post-pandemic world, Simplicity Car Care kicked the door in with a Calgary Stampede party last Friday, bringing together all sides of the collision industry for a much-needed and long-awaited celebration. “We at Simplicity decided a number of weeks […]
Fraud Stoppers: Terri O’Brien appointed as CEO of anti insurance fraud organization
Toronto, Ontario — Terri O’Brien has been appointed as the CEO for Équité Association, the Canadian insurance industry’s first corporation dedicated to eliminating insurance crime. O’Brien brings over 25 years of experience of financial services to her new role. Prior to Équité, O’Brien was Chief Risk Officer (CRO) at Pace Credit Union, CRO at Interac […]
A Different Type of Twisted: Collision repair shops deal with aftermath of Barrie, Ont. tornado
Barrie, Ontario — Last Thursday a tornado swept through Barrie, destroying homes, vehicles and virtually anything standing in its five kilometre long and up to 100 metres wide path. Since then, collision repair shops such as CSN Zenetec and Fix Auto Barrie North have been dealing with the aftermath. “The claims started coming in the day […]