| New Web Based Program Assesses Skills Needed for Safe Driving |
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| Wednesday, 07 March 2007 | |||||||
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CogniFit has introduced its award-winning risk assessment tool designed for auto insurers - DriveFit Premium - to the North American market.
DriveFit Premium is a web-based interactive program for auto insurers to assess the cognitive, psychomotor and personality skills needed for safe driving. The program tests drivers in 12 areas, including focused attention, reaction time, switching attention, speed estimation, visual scanning, obeying traffic laws, short-term memory, speed of perception, time estimation, distance estimation, risk-taking and concentration, to determine which are most (or least) likely to be involved in an accident. After each driver completes an online DriveFit Premium assessment, results are immediately available to insurers for analysis. While each insurer's risk management system differs, the insurance company compares existing statistics for drivers with similar age, gender, license type and driving experience to those of the new insurance candidate. The ability to distinguish between drivers and adjust to their unique needs is consistent throughout the DriveFit suite of products, each of which assesses and builds the cognitive, psychomotor and personality skills drivers of all kinds need. Beyond DriveFit Premium, designed for use by auto insurance companies, the company also has products focused on novice, Senior and fleet drivers.
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