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BASF Joins Creative Forces with Chip Foose |
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Written by Lori Harito
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Friday, 09 May 2008 |
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SOUTHFIELD, MI -- May 9, 2008 -- Chip Foose, automotive and product designer, has signed a multi-year agreement with BASF to promote its waterborne paint and develop a new line of colours under the Foose name.
No stranger to BASF paint, Chip Foose grew up watching his dad spray BASF’s R-M line. “I knew about the brand from watching my dad refinish cars while I was growing up – he used R-M,” said Foose.
Today, Foose owns Foose Design, a company that specializes in illustration, graphics, ideation model making, surfacing and complete construction of automobiles and automotive related products.
Look for BASF to debut its Foose-inspired automotive refinish paint colours later this year.
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Last Updated ( Friday, 09 May 2008 )
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